A digital agency for food trucks.
Mule Digital builds websites for food trucks, mobile vendors, and pop-up kitchens. A real home base on the internet that says where you'll be this week, what's on the menu, and how to book you for catering — without making customers chase you across Instagram stories.
What we know about food trucks.
Food trucks have an Instagram-shaped hole in their marketing. The schedule lives in stories that disappear, the menu lives in a highlight reel three taps deep, and the catering inquiry lives in a DM that gets buried during lunch service. The result is a customer who's seen you twice and still doesn't know how to find you on Saturday.
A small owned site fixes that. It doesn't replace Instagram — it gives the casual searcher and the corporate-catering buyer a clear, fast page that tells them what they need to know in ten seconds. Schedule, menu, catering inquiry. That's it. The Instagram still does its job; the site does the one Instagram is bad at.
Why a food truck picks Mule.
- 01Weekly schedule front-and-centre, updatable from a phone in five seconds when the brewery cancels.
- 02Catering and event-booking inquiry that captures date, headcount, and budget — not a generic contact form.
- 03Fast on phone, fast on 4G, designed for the customer standing in a parking lot trying to figure out if you're here.
- 04No subscription website you own — you're already paying for the truck, the commissary, and the permits. The website shouldn't be another monthly bill.
What food trucks usually need.
Web design & development
Custom-coded, mobile-first, tuned for performance and accessibility.
Learn more →Branding & strategy
Logo, colour, type, voice, and the guidelines that keep them honest.
Learn more →Social media management
Strategy, monthly content calendars, and community engagement across the platforms where your customers already live.
Learn more →From food trucks.
Can the schedule be updated from my phone?
Yes. We set up the schedule as the easiest thing on the site to edit — most owners can update it from the truck between services. No CMS training required.
Do we still need Instagram if we have a site?
Yes — Instagram is where most food-truck discovery happens. The site is the home base for people who already follow you and the corporate catering buyer who doesn't use Instagram. They do different jobs.
What about online ordering for pickup?
Square works fine for most trucks. We integrate whatever you already use. Custom ordering is overkill for a single-vehicle operation; the existing tools handle it.
We're seasonal — does a year-round site make sense?
Yes, especially because catering inquiries come in months before the season opens. An owned site costs nothing extra during the off-season and keeps the catering pipeline filling while the truck is parked.